This business needed the help of our team of experts to convert their considerable number of digital ‘window shoppers’ into paying customers.
For the first task, we analysed their user journeys and identified a number of ways to smooth the path, from using a more appropriate font to simplifying the payment page.
After testing with existing user-data, we tested our solutions on real users. The results were promising. When we launched the website we observed a serious increase in the conversion rate.
According to the latest Google Analytics Report;